Watching other people presenting is a great way to improve your own presentation style
by Peter Watts
Frequently when we find ourselves sitting in meetings and watching presentations, we regard it as something of a chore, quietly checking our watches to see how long it is to the next break. Instead, every time we are sitting in an audience it is an opportunity to observe the presenter, build up ideas about what works and what doesn’t work, and then apply that to our own style when it comes to being at the front of the room.
The next time you attend a presentation try to analyze how the presenter is conveying, or not conveying, their message. Pay close attention to:
Is there a clear beginning, middle, and end to the presentation? As an audience member, do you feel comfortable that the presenter has provided you with a clear route-map of their goals and objectives?
Is there a consistent message running through the presentation so that the content all hangs together logically?
Does the presenter have body language and voice control that serves to underline the message and bring emphasis to key points, as well as making the presentation vivid and easy to listen to?
When you see something that you admire, make a note of it and try to model it in your own sessions. The very fact that you admire it indicates that it is something of which you yourself are fully capable. At the same time, if there is something you don’t like, or that you find confusing, you are seeing something that you should be working to avoid.
In this way, presentations in which we sit in the audience, be they in business, at PTA meetings, or even in places of worship, all become informal training opportunities. Every presenter has their strengths, and indeed, their weaknesses. Observing these strengths and weaknesses with our full attention is a great way to literally, watch and learn!